SF Chronicle publishes the ultimate guide to the ultimate California road trip: Highway 1

California’s Highway 1, which hugs the coast from the Oregon border to San Diego, is the pinnacle of the West Coast road trip. Today, The San Francisco Chronicle released the ultimate guide to the beloved and legendary route.

“The California coast is iconic and Highway 1 is essentially a 1,000-mile globally recognizable tourist destination,” said Gregory Thomas, editor of Chronicle Lifestyle and Outdoors, who spearheaded the project. “It kind of has it all: world-class beaches, spectacular nature and scenery, historic cities, state parks, and of course the cultural capitals of SF and LA. Also, elephant seals.

The Chronicle’s extensive Highway 1 trip planner has it all – not to mention the driftwood castles, seafood shacks and artist enclave of Harmony (population 18) – featured in six distinct regions compiled by local travel writers. Their combined recommendations include 153 stops, an indispensable tool to help any visitor to the California coast plan their trip and navigate their highlights.

“We wanted to create a tribute to Highway 1 that will inspire people to explore it,” Thomas said. “Whether you’re taking a day trip, planning a weekend getaway, or going on a road trip, this is a place to learn about the coast – straight from the professional writers there live.”

To show the breadth and diversity of the route, Chronicle’s assistant visual director, Emily Jan, brought in photographer Clara Mokri, who captured the wonder of Highway 1 in photos and video.

“I knew I wanted to find a photographer who embodied the Californian spirit of adventure,” Jan said. “I immediately thought of Clara Mokri’s work. Clara grew up in Los Angeles, lives in Santa Cruz, went to school in the Bay Area – she knows California – and has surfed much of its coastline, which is just super cool.

“The way she sees detail and personalities and translates the human experience is wonderful, and I knew she would be able to bring that energy to photography and video in this Highway 1 project,” Jan said. .

The project is based on a new model created by the Hearst Newspapers DevHub. The centralized team creates models, conceptualizes projects and develops best practices that can be used by The Chronicle and our sister newsrooms across the country.

“With this tool, newsrooms can build a collection of curated itineraries for readers using the expertise of travel journalists and local editors,” said Brittany Schell, director of projects and operations at the newsroom. Editor of Hearst Newspapers. “Each stop (restaurants, activities, shops, etc.) is a feature of the guide, and there’s also built-in functionality that allows readers to save stops and create their own personalized itinerary. DevHub Engineer David Deloso, Director of User Experience and Visual Storytelling Danielle Rindler, and I spent months building and refining this project for a smooth playback experience.

This experience invites readers to choose from stops suggested by our editors and put together their own personalized route along Highway 1. Because the ultimate Highway 1 road trip is the one you’re most excited about.

About the San Francisco Chronicle

The San Francisco Chronicle (www.sfchronicle.com) is Northern California’s largest newspaper and the second largest on the West Coast. Acquired by Hearst Corporation in 2000, The San Francisco Chronicle was founded in 1865 by Charles and Michael de Young and received six Pulitzer Prizes for journalistic excellence. Follow us on Twitter at @SFChronicle.

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